Welcome to our news room, where you'll find background information and press related materials. Please direct any press inquiries to our media contact: Samantha Steinwinder at Concept PR for Bluefire Productions | 206.760.9809
Bluefire Reader – Your content. Your store. Your customer.
Location: Seattle, WA
Focus: Bluefire gives e-book retailers and publishers a way to sell their books and other content to consumers through mobile apps on the most popular devices and platforms
Contact: www.bluefirereader.com | info@bluefirereader
The bookselling industry is swiftly moving away from mainstreet and onto mobile devices. With Bluefire’s powerful and flexible technology platform, booksellers and publishers can put their brands and content libraries in front of millions of new customers right away.
Bluefire offers the only customizable, full-featured e-reading application for publishers and retailers to sell their content on iOS and Android devices. Bluefire Reader is built on the Adobe digital publishing platform, with Adobe Content Server 4 rights management, the most widely used e-book distribution system in the world, supporting the industry-standard PDF and ePUB formats.
Retailers in the U.S., Canada, Germany, France, Switzerland, Romania, Brazil, Japan and Singapore have all tapped Bluefire to license and deploy their own branded e-reading applications. Bluefire’s platform makes it easy and affordable to roll out full-featured, competitive mobile e-reading/retailing applications on the most popular mobile devices. These international retailers licensed the Bluefire platform because it delivers:
• The fastest and most cost-effective way to enter and compete successfully in the global e-reading marketplace;
• New opportunities to build and maintain close relationships with customers who already shop at their stores with the same ease and features as any online bookstore;
• The ability to deploy robust mobile applications that support rights managed ePUB and PDF titles that use industry-standard Adobe Content Server technology.
Micah Bowers, Chief Executive Officer
With over 20 years of experience in interactive media design and development, Micah Bowers is passionate about helping publishers, retailers, and libraries take charge of their digital future and build direct relationships with their readers.
Patrick Keating, Chief Technology Officer
As chief technology officer, Patrick Keating is responsible for shaping Bluefire's technology vision and overseeing the company's development teams. His passions lie in pursuing the fusion of technology, creativity and good design.
Cliff Guren, Vice President, Business Development
Cliff Guren is a veteran participant in the world of digital content development and publishing. Prior to joining Bluefire, Cliff held senior positions at Microsoft, Apple, and Skiff (a venture of Hearst Corporation), amongst others.